The Marketing section of this resource library covers forty-three specific tactics. This article covers the strategic layer above those tactics — the plan that tells you which ones to use, when, for how much money, and how to know if they're working.
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Learn how to treat your writing like a business, not just a creative hobby. Explore practical strategies for planning, pricing, marketing, and growing a sustainable author career.
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Your Author Marketing Plan: Strategy Before Tactics
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