Analytics for Indie Author Direct Sales
Most author stores are run on intuition — which products feel like they're selling, which promotions seem to be working, which channels appear to be generating traffic. Intuition is a starting point, not a strategy. This article covers the specific metrics that tell you whether your direct store is healthy and growing, how ScribeCount's Sales Dashboard surfaces those metrics across your full author business, and how to turn data into decisions without spending hours in multiple dashboards.